By Noel Rivera
Сборник статей о приемах продвижения и маркетинга своих художественных произведений от поиска клиентов, первых продаж и формирования портфолио до фриланса и контрактов с галереями, журналами, медиа и коммерческими структурами. up to date details on the way to commence and run a images enterprise, together with how to define consumers, who to touch to put up your pictures, what kinds of pictures they want, and the way to post either electronic and movie pictures. Markets for tremendous artwork photographers, together with hundreds and hundreds of galleries and artwork festivals Informative articles on enterprise themes, similar to filing to galleries, making a marketing strategy, networking with different photographers, bettering your portfolio, and extra. Inspiring and informative interviews with winning execs, together with marriage ceremony, journal, and advertisement photographers.
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Extra info for 2017 Photographer’s Market: How and Where to Sell Your Photography
You (or your heirs) own the copyright, regardless of whether you register it for the duration of your lifetime plus seventy years. The fact that an image is automatically copyrighted does not mean that it shouldn’t be registered. Quite the contrary. You cannot even fi le a copyright infringement suit until you’ve registered your work. Also, without timely registration of your images, you can only recover actual damages—money lost as a result of sales by the infringer plus any profits the infringer earned.
PDF Portfolios PDF portfolios are the happy middle between an online portfolio and a print portfolio. You can keep a PDF of your best work on your tablet or phone to show people when they ask you what you specialize in. This way you always have a professionally presented portfolio in your pocket. It’s easy to make a PDF of your portfolio. You can use Adobe Acrobat or you can convert a web page, a Word document, or a Powerpoint to a PDF. PDFs are also ready to print. If you have a great PDF portfolio that you have had success with showing clients in person, why not use it as the basis for a professionally printed portfolio?
Studio rent, utilities, phone system, Internet and business insurance are the big ones. indd 46 6/29/16 1:52 PM THE BUSINESS PLAN creative methods and what services you provide, you may have more or fewer expenses in this category. Cost of Goods Sold (COGS) This category includes every expense that goes into creating your product. For example, lab fees or paper and ink costs to produce hard-copy proofs; CDs or DVDs to provide clients with e-files; photographic printing including any lab charges, shipping and packaging; your travel expenses (including your mileage) in the event that you shoot on location.
2017 Photographer’s Market: How and Where to Sell Your Photography by Noel Rivera